DM funnels for adventure & outdoor operators

Turn followers into
paying guests

while your team is out in nature.

73% of guests
will book
with a competitor

if you don't respond in time

Most operators treat social media as a place to show the adventure.
What they miss: every comment, every DM, every follower is a direct booking waiting to happen.

These people are already interested. Already dreaming about what you offer.
They've scrolled past a dozen brands today, and stopped at yours.

But the comment goes unanswered. The DM gets buried. The question never gets a reply.
Because you and your team are out there doing the actual work.

So they move on. They book elsewhere.
Or worse, through an OTA that skims 15-20% off the top for doing nothing you couldn't have done yourself.

your guests booked while you were underwater

With automated DM funnels, I turn the content you're already posting into direct bookings.

I handle everything. Strategy, copy, flows, tech setup, integrations.
You review the demo. That's it.

Your team stays in the field. The bookings come in anyway.

Book your call

Built around your operation,
your season and the guests
you want to welcome.

Hi, I'm Britt

I'm your dream guest. Not just a marketer

Britt Nijkamp, DM funnel strategist and PADI Divemaster

Your potential guests book online. They research on Instagram, stalk content, make decisions in DMs and eventually hit enquire based on how a brand makes them feel. Most business owners don't know that world.

I've spent 7 years in it, helping businesses at every stage grow their revenue through social media, copywriting and sales strategy.

I'm also a PADI Divemaster with 1,000 dives. Digital nomad for 7 years. Nitrogen narcosis at 30 metres. Ice freediving in Switzerland. Two months in the Galápagos and Raja Ampat.

I know your dream guests because I am one. So I know how to talk to them because I've spent 7 years doing exactly that.

Book a strategy call

I'm honestly impressed by what you built in Manychat. It activates even the followers who normally never engage. I can't believe that we had 500+ people signing up for my email list in just two weeks.

Nena

More than 1000 new followers and 750 people left their email for the give-away! And the triggerwords under other posts are being used a lot. That's really nice!

Marcella

Just went through the funnel this morning and it is flawless. Like WOW! I just had SO much fun going through this sequence. It feels like a true quiz and is something I can use over and over again.

Gabrielle

I was skeptical at first because I already had basic flows set up and thought they were doing fine. Then we started working together. Before I went on a long-haul flight, I posted a story about a BTS video, and while I was offline it got requested 352 times and watched 339 times. The last 4 spots for a live program sold out.

Michelle